McMahon Services’s extensive growth and diversification has prompted the need for company documents to be high-impact. The design of their flagship document – McMahon Services company profile provided White Design with the opportunity to create a stand out print piece. Big bold use of the new company brand and dynamic geometric graphic sweeping across pages, along with large commissioned photography gives the document optimum appeal. Similarly utelising metallic inks and spot gloss UV varnishes through out enhanced the overall feel of the document and created not only a substantial business piece but one of quality.